FARA, the annual festival of the Bulgarian Association of Communications Agencies (BACA), is the biggest forum of Bulgaria's creative industry. More than 500 professionals from the communications industry, representatives of creative professions, directors, producers, leading advertisers, marketing experts and media take part.
An inspiring competition of creative ideas, the event presents the most successful advertising formats and campaigns created in Bulgaria and realised here or abroad. Communications agencies showcase their achievements in 26 categories, grouped into four sections: Audiovisual Forms and Copywriting, Art Direction and Design, Digital Forms and Creative Media Use, and Campaigns. FARA is also a reputable forum for trainings with international lecturers, and a place for ‘setting watches’ on the global trends in the industry.
Since 2017 FARA and Plovdiv 2019 have been collaborating for strengthening its lectures and trainings forum. Its programme boasts a bevy of international lecturers, who demonstrate different perspectives for the present and future of communications. In 2018 FARA will be held from 7th to 9th June.
The festival is carried out by Bulgarian Association of Communications Agencies (BACA).