Animate the City - Cluster from the Relax Platform in the programme of Plovdiv 2019
The concept behind Animate the City is based on the connection between sports and art as a way for people to be together and as an instrument to achieve harmony of the body, mind and spirit. We call this “physical culture”. Art and sports’ common ground is movement: as a momentum for progress, dynamics, and communication skills. It is a basic human need, a permanent bearer of development.
The cluster aims at expanding the overall vision of sports beyond the traditional one-sided perception of it as just mechanical exercise. We will emphasise its potential to become a driving force that stimulates personal and social change and encourages creativity and teamwork.